November is full of holidays and events. That means there will be a lot of reasons to create interesting and relevant email campaigns for your subscribers.
This post will be useful for planning email marketing strategy of any businesses, especially for food delivery services, cafés, restaurants, online shops and online education companies.
TABLE OF CONTENTS
- 📆 November 1st
- 📆 November 3rd
- 📆 November 4th
- 📆 November 5th
- 📆 November 6th
- 📆 November 8th
- 📆 November 9th
- 📆 November 12th
- 📆 November 13th
- 📆 November 14th
- 📆 November 15th
- 📆 November 16th
- 📆 November 17th
- 📆 November 18th
- 📆 November 19th
- 📆 November 20th
- 📆 November 21st
- 📆 November 22nd
- 📆 November 23rd
- 📆 November 24th
- 📆 November 25th
- 📆 November 27th
- 📆 November 28th
- 📆 November 29th
- 📆 November 30th
📆 November 1st
World Vegan Day
Suitable for:
- Restaurants and Cafés: Eateries focusing on plant-based menus.
- Healthy Food Stores: Retailers specializing in organic and healthy goods.
- Vegan Product Producers & Retailers: Manufacturers and sellers of vegan-certified foods and items.
- Educational Courses: Providers of courses on veganism, plant-based cooking, and healthy nutrition.
💡 Email Campaign Ideas
- Vegan Product Promotions: Announce special deals and discounts on vegan products.
- Recipe & Product Bundles: Share vegan recipes and include a curated product selection list (or quick-shop links) for easy preparation.
- Course Specials: Offer exclusive discounts on vegan nutrition and plant-based cooking courses.
- Educational Content: Send out valuable blog articles and guides about the benefits of veganism, ingredient swaps, and sustainable eating.
World Men’s Day
World Men’s Day is observed annually on the first Saturday of November, which falls on November 1st in 2025.
The holiday was founded in 2000 by Austrian journalist George Kindel with the support of the UN office in Vienna. The primary goal of World Men’s Day is to focus global attention on men’s well-being and to work towards the elimination of discrimination against them in various aspects of life.
This infopod is applicable to almost any industry. Especially it’s Suitable for:
- Men’s Clothing Stores: Apparel retailers focusing on male fashion.
- Barber Shops & Hair Salons: Grooming services catering to men.
- Sports Clubs & Fitness Centers: Health and wellness services.
- Electronics and Accessories Stores: Retailers selling gadgets and male accessories.
💡 Email Campaign Ideas
- Treat the Men: Offer special gifts, discounts, or exclusive promotions directly to male customers.
- Gift-Giving for Women: Send targeted emails to your female audience with suggestions for gifts for their partners, friends, colleagues or male relatives.
Author’s Day
Suitable for:
- Publishing Houses: Companies that produce and distribute books.
- Bookstores: Physical and online retailers specializing in literature.
- Self-Publishing Platforms: Online services for independent authors.
- Educational Institutions: Universities, colleges, and literary schools.
- Writing & Creative Courses: Providers of creative writing and mastery courses.
💡 Email Campaign Ideas
You can inspire your clients with these actionable ideas:
- Book Specials: Offer special deals and discounts on best-selling or newly released books.
- Writing Course Discounts: Announce reduced pricing on courses focused on creative writing, editing, or publishing mastery.
- Author Contests: Launch writing or submission contests with a chance for authors to win prizes or publishing opportunities.
- Curated Collections: Share themed book selections grouped by author, genre, or writing style.
- Appreciation: Encourage readers to write a review or a note of appreciation to their favorite authors.
Family Literacy Day
Suitable for: Educational institutions, children’s and family education centers, libraries, bookstores.
Email Campaign Ideas: Promotions/discounts on books for children and adults, free webinars on literacy improvement, discounts on family educational courses.
📆 November 3rd
Cliché Day
This day encourages embracing and celebrating time-worn, overused phrases, expressions, and ideas. It’s an opportunity to use humor and familiar concepts to connect with your audience.
Suitable for: Creative agencies, businesses launching “classic” or timeless products, apparel retailers (using slogan tees), entertainment.
💡 Email Campaign Ideas:
- Themed Discount: Use a famous cliché as a promo code (e.g., “SILVERLINING” for a 15% discount).
- Product Feature: Showcase a “classic” or “timeless” product with the slogan: “It’s a cliché, but it works.”
- “Break a Leg”: Send a motivational email to your B2B audience encouraging them to “break a leg” on a major project.
Accessory Day
A day dedicated to celebrating accessories—the small, but important details that complete any look, device, or experience.
Suitable for: Jewelry stores, fashion retailers, electronics stores, home decor shops, car services.
💡 Email Campaign Ideas:
- “Complete the Look”: Offer a discount on all accessories or suggest accessories that complement a customer’s last purchase (e.g., matching scarf for a jacket, screen protector for a phone).
- Free Accessory Gift: Offer a free small accessory (keychain, phone case, sample) with any purchase over a set amount.
Smart Home Day
A day to focus on smart technology designed to make homes more efficient, secure, and convenient.
Suitable for: Electronics retailers, home security companies, utility providers, interior design services.
💡 Email Campaign Ideas:
- Smart Bundle Sale: Offer a discounted bundle of two or more smart home devices (e.g., a smart speaker and a smart plug).
- Energy Efficiency Guide: Send an email guide on how smart home devices can save money on utility bills.
📆 November 4th
Candy Day
Suitable for: Confectioneries and sweet shops, restaurants and cafés.
Email Campaign Ideas: Special offers on sweets/candy, candy bouquets, candy recipes.
📆 November 5th
Zero Tasking Day
A modern concept promoting the importance of taking an official, guilt-free break from all tasks, productivity, and work to simply relax and recharge.
Suitable for: Spas and wellness centers, travel agencies, book retailers, sleep product companies, food delivery services.
💡 Email Campaign Ideas:
- Offer a discount code on food delivery or ready-made meal kits.
- Promote products that encourage relaxation (e.g., scented candles, cozy blankets, bath bombs).
- Offer discounts on hotel stays, spa treatments, or personal development courses focused on stress reduction.
📆 November 6th
Job Action Day
This day encourages people to take positive steps in their careers, whether they are looking for a new job, seeking advancement, or wanting to improve their current role.
Suitable for: Online learning platforms, career coaching services, B2B software, professional apparel retailers, recruiters.
💡 Email Campaign Ideas:
- Offer a percentage off courses or certifications for professional skill improvement.
- Share a free guide on “How to Negotiate Your Next Raise” or “Optimizing Your CV.”
- Offer a special discount on professional work or office attire.
📆 November 8th
Cappuccino Day
Suitable for: Cafés, coffee shops and restaurants, manufacturers and retailers of coffee and related products, stationery stores.
Email Campaign Ideas
- Offer a special deal/promotion on cappuccino coffee;
- Share the history of the beverage;
- Suggest products for making cappuccino at home;
- Send a selection of products featuring cappuccino imagery: notebooks, notepads, exercise books, etc.
📆 November 9th
Chaos Never Dies Day
A humorous holiday acknowledging that chaos and unpredictability are constant parts of life. It’s an invitation to embrace the disorder and find humor or beauty in it.
Suitable for: Productivity and organizational tools (with a humorous twist), children’s product stores, insurance companies (offering peace of mind amidst chaos), coffee shops.
💡 Email Campaign Ideas:
- “Embrace the Chaos” Sale: Offer a special deal on organizational products or services designed to tame small bits of chaos (e.g., subscription for a cleaning service).
- Humorous Content: Share a funny story about a chaotic situation in your company’s early days and how you overcame it (showing authenticity).
World Freedom Day
Commemorates the fall of the Berlin Wall in 1989. It is a time to celebrate peace, democracy, and the pursuit of individual liberty.
Suitable for: Travel agencies, educational institutions, book retailers (on history/politics), technology companies (connecting the world).
💡 Email Campaign Ideas:
- “Freedom to Travel” Deal: Promote a sale on travel to destinations known for their history or open borders.
- “Freedom to Learn”: Offer a free introductory module or a discount on courses focused on history, culture, or personal growth.
📆 November 12th
Happy Hour Day
This is a great reason to send a campaign with a special offer for subscribers. Offer a discount that will only be valid for certain hours on 12 November.
Happy Hour Day is a perfect occasion to send a special offer to your subscribers, such as a discount available only during specific hours on that day.
Email Campaign Ideas
Send a campaign featuring a “Happy Hour” offer, providing a time-limited discount on popular goods, top-sale products, or items left in the cart.
Pizza with the Works Except Anchovies Day
Excellent reason for pizza delivery services to remind subscribers about themselves and send a selection of appetizing offers.
Suitable for: Pizza delivery services, restaurants, food stores.
💡 Email Campaign Ideas:
- Send a selection of appetizing pizza offers.
- Offer a special deal or discount on customized pizza orders.
📆 November 13th
World Kindness Day
This is a day when people around the world try to do good deeds and help each other.
In an email-campaign, tell your subscribers about the good deeds your company does and invite them to join you on this day. You can also organize a charity event.
World Usability Day
The holiday is observed annually on the second Thursday of November, and in 2025, it falls on November 13th.
Explain why your product or service is easy to use (user-friendly). Emphasize the usability of your website or app.
World Quality Day
The holiday is observed annually on the second Thursday of November, and in 2025, it falls on November 13th.
A global day dedicated to raising awareness of the importance of quality in achieving business growth and sustainable development. It encourages companies to highlight their commitment to excellence, standards, and continuous improvement.
Suitable for any type of business.
Email Campaign Ideas
Provide facts confirming the quality of your goods or services. Tell subscribers about the quality of your goods and services, and what sets them apart from the competition.
📆 November 14th
Girls Day
Girls Day is an informal observance that promotes the empowerment of girls and young women, celebrating their potential and encouraging self-confidence. The day often focuses on breaking down gender stereotypes, particularly in STEM fields and leadership roles.
This is a highly versatile infopod, suitable for any company whose target audience includes women of any age, as the positive message of empowerment resonates universally.
Suitable for: Online education, clothing stores, beauty/wellness brands, cosmetics and self-care stores, any company supporting equality initiatives.
💡 Email Campaign Ideas:
- Offer discounts on educational courses, books, or training specifically aimed at young women.
- Highlight a female leader in your company or your industry to inspire your subscribers.
- Run a charity campaign, donating a portion of sales to an organization supporting girls’ education or rights.
- Clothing/Beauty Brands: Send a campaign focused on self-love, confidence, and breaking beauty standards.
- Universal Offer: Send a celebratory “Girl Power” discount or special gift-with-purchase, positioning it as a self-care or self-celebration initiative for all female subscribers.
Loosen Up Lighten Up (LULU) Day
This is a fun infopod that encourages people to step back from their stress, relax, and not take everything so seriously. It’s a call to pause, laugh, and find ways to alleviate mental tension.
Suitable for: Wellness and self-care services, clothing stores (loungewear, comfort wear), food delivery (comfort food), online services (offering a “stress-free” solution), and any business that can incorporate a playful, light-hearted tone.
💡 Email Campaign Ideas:
- Wellness/Services: Send a guide on simple relaxation techniques or offer a discount on meditation apps or massage services.
- Comfort Wear/Food Delivery: Promote “Guilt-Free Comfort” — offer a special deal on loungewear, cozy items, or a selection of classic comfort food.
- Online Services: Highlight how your product or service reduces client stress
- Run a fun contest asking subscribers to share their favorite joke or stress-relief tip for a small prize.
📆 November 15th
Recycling Day
The main goal is to draw the attention of the public and authorities to the issue of recycling.
Suitable for: Manufacturing industries, eco-stores, waste recycling companies, companies that use recycled packaging.
💡 Email Campaign Ideas:
- Show clients products that are made from recycled materials.
- Organize a collection of unnecessary items for exchange for new ones or for further processing.
- Talk about the importance of waste sorting and how recycling helps environmental preservation.
- Offer discounts on products made from recycled materials or ecological products.
I Love to Write Day
This day is a great opportunity to share inspiration and creative ideas with subscribers.
Suitable for: Publishing houses, stationery stores, educational platforms for writing, blogs.
💡 Email Campaign Ideas:
- Share tips with readers on improving writing skills, finding inspiration, and new ideas.
- Offer discounts on writing tools, notebooks, or writing courses.
Ample Time Day
A celebration that encourages taking a break from the rush and setting aside enough “ample time” for important activities, personal hobbies, and proper planning. It emphasizes slowing down, focusing on quality over speed, and ensuring a better work-life balance.
Suitable for: Wellness and self-care services, productivity software, travel agencies, hobby stores (arts, crafts, books), online education, cosmetics and self-care stores.
💡 Email Campaign Ideas:
- Travel/Hobby Stores: Promote special offers on weekend getaways or hobby starter kits (e.g., painting, knitting, model building) that require dedicated “ample time.”
- Online Education/Productivity: Offer courses or tools that teach long-term planning or highlight the “ample time” clients save by using your service.
- Subscription Boxes/Wellness: Offer a discount on subscriptions, positioning them as a way to ensure you always have “ample time” for self-care.
Family Civility Day
This day promotes courtesy, respect, and politeness within the family unit. It’s a reminder to treat family members with the same kindness and consideration given to friends and colleagues.
Suitable for: Home goods and décor, family entertainment services, photo printing services, food delivery, and any business that focuses on creating a harmonious home environment.
💡 Email Campaign Ideas:
- Promote “Family Dinner Kits” or home décor items that facilitate peaceful, shared moments.
- Offer a special deal on printing or creating family photo books, positioning them as a civil and respectful way to honor family memories.
- Recommend board games, books, or online courses focused on communication skills or mindfulness within the family.
📆 November 16th
Button Day
A quirky holiday celebrating the simple, functional, and decorative button (for clothing, or as a functional element in design/software).
Suitable for: Clothing retailers, craft and sewing stores, UX/UI design services, app developers.
💡 Email Campaign Ideas:
- Offer a discount on clothing items that feature unique or decorative buttons.
- Promote a sale on buttons, fabric, and sewing kits.
- Highlight a key “button” or feature in your app that makes the customer experience better.
Fast Food Day
A celebration of the convenience, speed, and cultural impact of fast food.
Suitable for: Fast food chains, food delivery apps, quick-service restaurants.
💡 Email Campaign Ideas:
- Offer a time-limited special on a classic or popular fast-food item.
- Offer a small discount with a fun, non-serious message about indulging.
- Use the day to launch a new or a limited-edition item.
Social Enterprise Day
A global day to recognize and promote social enterprises—businesses that trade for a social or environmental purpose.
Suitable for: Any business with a social mission, B Corps, non-profits, ethical retailers.
💡 Email Campaign Ideas:
- Impact Report: Share an update on your social or environmental impact (e.g., trees planted, donations made).
- Mission Match: Commit to donating a percentage of sales from the day to a related cause.
📆 November 17th
International Students’ Day
Suitable for: Educational platforms, bookstores, technology stores, retailers.
💡 Email Campaign Ideas: Congratulate subscribers on the holiday and offer discounts on study-related goods or educational services.
📆 November 18th
Princess Day
This day encourages everyone, regardless of age, to embrace their inner royalty, confidence, kindness, and strength. It’s an excellent opportunity for subscribers to pamper themselves and indulge in self-care, creating their own “fairy-tale moment.”
Suitable for: Clothing and accessories stores (especially evening wear, elegant accessories, jewelry), beauty and cosmetics, SPA services, self-care brands, travel agencies, and hobby stores.
💡 Email Campaign Ideas:
- Beauty/SPA/Cosmetics: Promote “Royal Pampering” bundles, offering discounts on the most luxurious or complex treatments, beauty tools, or SPA packages that guarantee a feeling of being a princess.
- Clothing/Accessories: Send a curated selection of “Royal Look” items, focusing on elegant dresses, shoes, or statement accessories and jewelry that make the customer feel special.
- Travel Agencies: Feature special offers on luxury or spa weekend getaways or “Castle Stays” that promise a truly royal experience.
- Hobby Stores: Offer discounts on creative kits (e.g., jewelry making, personalized crowns) that allow subscribers to craft their own royal accessories.
Family and Community Day
A day dedicated to spending quality time with family and engaging positively with the local community.
Suitable for: Local businesses, family restaurants, entertainment venues, toy and game stores, community service providers.
💡 Email Campaign Ideas:
- Offer a discount on family-sized bundles or a “kids eat free” promotion.
- Announce a partnership with a local non-profit or offer a discount to local residents.
📆 November 19th
International Men’s Day
A few ideas on what to write to your subscribers on this day.
Online education: offer a selection of educational courses on personal growth, business, fishing, hunting, sports, cars, etc.; provide discounts for men to celebrate the holiday.
Online shops: create a selection of products for men or offer a special holiday discount.
Food delivery services: launch a special promotion for men, offering free delivery or a discount on orders. You could also offer special men’s sets or dishes.
Sports centers: provide a discount on memberships, personal training sessions, or one-time visits to the gym on the 19th of November for men.
Women’s Entrepreneurship Day
This day was created to draw attention to the position of women in business, support and expand their rights, and popularize female entrepreneurship.
Suitable for: Online courses, B2B services, business consulting, banking/finance.
💡 Email Campaign Ideas:
- Share success stories of businesswomen.
- Talk about the challenges they face and how they overcome them.
- Offer discounts on courses or services aimed at developing female leadership and business skills.
📆 November 20th
Pay Back Your Parents Day
A day to recognize the efforts, sacrifices, and positive influence of parents, mentors, and significant figures who have shaped our lives. The observance encourages giving back to those who have played a foundational role, making it a universal opportunity to express gratitude.
Suitable for: Gift retailers (jewelry, unique gifts, flowers), restaurants and cafés, experience providers (concerts, masterclasses), financial and insurance services (generational planning, legacy protection), travel agencies (family trips, spa packages), online education (to celebrate past teachers/coaches), self-care brands (relaxation gifts for mentors), and any business targeting a mature demographic or offering premium services.
💡 Email Campaign Ideas:
- Offer a bonus gift card or a tiered discount when purchasing a gift for a loved one.
- Promote a special dinner package, a weekend getaway, or a unique local experience that subscribers can purchase to share with their parents/mentors.
- Run a campaign offering a discount on a course or service when purchased for a parent or mentor. Example: “Give the gift of knowledge to the person who taught you everything.”
- Promote services focused on protecting the next generation or providing stability for older relatives.
- Use storytelling focused on gratitude, sharing a short anecdote about the company’s “mentors.”
Universal Children’s Day
The holiday is suitable for children’s product stores, educational services, and medical centers.
Suitable for: Children’s goods stores, educational services, medical centers.
💡 Email Campaign Ideas:
- Offer discounts on children’s products or courses for parents.
- Conduct a charity event, directing a portion of the funds to children’s foundations.
📆 November 21st
Entrepreneur’s Day
A day to celebrate the vision, hard work, and persistence of business founders, risk-takers, and business leaders.
Suitable for: B2B services, online learning platforms, business book retailers, financial services.
💡 Email Campaign Ideas:
- Share a brief inspirational message or story from your founder.
- Offer a discount on services or software aimed at helping entrepreneurs and startups.
World Hello Day
Suitable for any business.
💡 Email Campaign Ideas:
- Create a promotion with an exclusive discount or offer for new and existing clients who reply to the email. For example, “Hello! Get a 15% discount on your next order just by replying to this email.”
- Give clients a promotional code for a discount, such as “HELLO.”
📆 November 22nd
Go For a Ride Day
Encourages people to take a break and go for a ride, whether by car, bike, train, or even a local bus—simply to enjoy the journey.
Suitable for: Automotive services, car accessories, bike shops, travel agencies, regional tourism.
💡 Email Campaign Ideas:
- Offer a discount on car or bike maintenance services.
- Promote accessories (e.g., car chargers, thermos flasks) for a comfortable ride.
- Suggest a scenic route or a short weekend getaway idea.
📆 November 23rd
Thankful for My Dog Day
A day for dog owners to celebrate their canine companions and express gratitude for the joy they bring.
Suitable for: Pet stores, veterinary clinics, grooming salons, pet toy/accessory retailers.
💡 Email Campaign Ideas:
- Offer a special discount on dog treats, toys, or beds.
- Run an instant email poll asking subscribers to vote for their dog’s “Best Quality” (Silly, Smart, Loyal, Cuddly). This is fast, fun, and collects engagement data.
- Offer a discounted grooming or vet check-up, positioning it as a way to “Thank your dog for their loyalty.”
- Ask subscribers to simply reply to the email with a single photo of their dog for a chance to be featured in the next newsletter, digest or email campaign. It drives engagement.
📆 November 24th
Celebrate Your Unique Talent Day
This day is dedicated to recognizing and celebrating the specific, often quirky, skills and talents that make every person unique. It encourages self-acceptance and sharing one’s special gifts with the world, whether those gifts are professional or purely for fun (like being a champion napper).
Suitable for: Online education, hobby stores, self-care and wellness brands, food delivery (for those whose talent is eating), and retailers of comfort items (e.g., bedding, loungewear).
💡 Email Campaign Ideas:
- Offer a special discount on courses, masterclasses, or hobby kits that help subscribers develop a latent talent or monetize an existing skill.
- Food Delivery/Comfort Retailers: Position your products as supporting the “Talent of Leisure.” E.g., “Celebrate your unique talent for relaxation! 15% off comfort food and cozy essentials today.”
- Ask subscribers to share their unique (and safe-for-work) talents in a short poll or through a social media tag for a chance to win a prize. This action serves a dual purpose: it drives viral content and engagement, and more importantly, it helps segment the audience based on their identified hobbies or skills for sending highly personalized offers later (e.g., courses, hobby supplies).
- Promote tools, gear, or accessories that are essential for nurturing a specific talent (e.g., specialized kitchenware, art supplies, running gear).
Brand Day
The Brand Day is celebrated every fourth Monday of November. It honors the dedication and hard work of brand builders.
An ideal time to focus your marketing efforts entirely on your brand’s unique values, story, and mission rather than just products or sales.
Suitable for: Any business looking to build brand loyalty and tell its story.
💡 Email Campaign Ideas:
- “Behind the Scenes”: Share the inspiring story of your brand’s origin or your commitment to quality.
- Value Proposition: Highlight the core values that make your brand unique and different from competitors.
- Customer Testimonial Showcase: Feature a collection of powerful customer testimonials that speak to the experience of your brand.
📆 November 25th
Shopping Reminder Day
An unofficial reminder to start or finish holiday shopping before the rush. It falls between the major Thanksgiving weekend sales and the December rush.
Suitable for: All retail, e-commerce, and gift-focused businesses.
💡 Email Campaign Ideas:
- Early Bird Promotion: Offer a small incentive (e.g., free gift wrapping or a 5% discount) for shoppers who buy today.
- Gift Guide Launch: Send out your official holiday gift guides to encourage early planning.
Sender: Ferrari Store – Subject line: Ferrari Gift Guide
📆 November 27th
Thanksgiving
This holiday is observed on the fourth Thursday of November. In 2025, it falls on November 27th.
The holiday focused on gathering with family and friends to express gratitude and share a large, traditional meal.
Suitable for: Food stores, bakeries, restaurants (take-out/catering), home goods, travel.
💡 Email Campaign Ideas:
- Last-Minute Prep: Offer discounts on necessary cooking ingredients, wine, or table settings.
- “No-Stress” Catering: Promote catering or ready-made side dishes for a quick, effortless dinner.
- Post-Holiday Travel: Offer special deals on travel for the days immediately following the holiday weekend.
📆 November 28th
Black Friday Sale Launch
Black Friday is the day of major sales following the U.S. holiday of Thanksgiving. The tradition of post-Thanksgiving sales dates back to the 19th century, but the term itself emerged in Philadelphia in the 1960s. The term was first used in a local newspaper to describe the severe traffic congestion caused by the sales rush. The tradition continues to this day, offering consumers the opportunity to purchase almost any goods or services at a significant discount.
Suitable for any business.
💡 Email Campaign Ideas:
- Early Access: Offer your most loyal subscribers a 24-hour head start to the sale before the public. Exclusive access creates urgency and loyalty.
- Teaser Campaign: Send a countdown timer leading up to the sale launch, hinting at the deepest discounts or most anticipated items. It builds anticipation.
- Super Sale: Announce your Black Friday sale with ready-made email templates.
- Free Shipping/Gifts: Offer a bonus incentive, such as free shipping or a complimentary gift, for purchases made within the first few hours of the sale.
You’re Welcomegiving Day
This holiday is observed on the day following Thanksgiving. In 2025, it is celebrated on November 28th.
This lighthearted holiday is encouraging people to acknowledge those who helped make the holiday special. The day extends the spirit of gratitude by promoting small acts of thanks, whether it’s for a host, a helpful family member, or even self-appreciation after the holiday stress.
Suitable for any business, especially those selling gift cards, small thank-you gifts, e-commerce, travel agencies, and self-care brands.
💡 Email Campaign Ideas:
- The “Thank You” Gift Guide: Promote curated selections of products as gifts that subscribers can buy for themselves or for their loved ones.
- Abandoned Cart Offer: Send a campaign with a special discount on items left in the cart. Frame the discount as “Our way of saying Thank You for choosing us/browsing our store.”
- Personalized Recommendations: Send a unique email featuring items based on the subscriber’s past purchase history, titled “A little something we think you deserve.”
- Small Thank-You Gifts: Promote small, affordable gifts or gift cards for customers to thank their loved ones.
Day of Listening
This holiday is observed annually on the Friday after Thanksgiving. In 2025, the holiday will be on November 28th.
The day that emphasizes the importance of active listening and improving communication skills in personal and professional relationships.
Suitable for: Educational platforms (communication skills), B2B services (customer support focus), audio equipment retailers (headphones/speakers).
💡 Email Campaign Ideas:
- Offer a discount on courses related to active listening, management, or communication.
- Highlight how your company listens to customer feedback, showing real changes made based on their input.
- Audio Gear Promotion: Offer a special discount on headphones, noise-canceling devices, or speakers, positioning them as essential tools for “active listening” in the modern world (e.g., listening to podcasts, courses, or simply concentrating better).
Red Planet Day
Commemorates the launch of the Mariner 4 space probe in 1964, the first to successfully fly past Mars.
Suitable for: Educational services (science/STEM), bookstores, technology/space enthusiasts, motivational brands (Mars symbolizes ambition).
💡 Email Campaign Ideas: Use the Mars exploration theme (courage, ambition) to promote courses or products that help clients reach their “next frontier.”
📆 November 29th
Small Business Saturday
Small Business Saturday is an annual event that takes place on the Saturday after Thanksgiving. It serves as a counterpoint to Black Friday and Cyber Monday, encouraging consumers to support local and small businesses in their communities.
Suitable for: Any small or mid-sized business (retail, local services, crafts, specialty food, professional services).
💡 Email Campaign Ideas:
- Offer a special, one-day-only discount that is more compelling than your Black Friday offer to incentivize immediate purchase and prioritize shopping small.
- Share the story of the owner or the team (e.g., “Meet the Faces Behind Our Store”) to humanize the brand and build an emotional connection with the customer.
- Offer a complimentary small gift or service (e.g., free shipping, an extra hour of consultation, or a bonus item) with every purchase made on this day.
- Announce that a percentage of profits from sales on this day will be donated to a local charity or community organization. It highlights the business’s positive role in the community).
Electronic Greetings Day
A day to celebrate the convenience of digital communication and the ease of sending electronic greetings (email, e-cards, video messages).
Suitable for: E-commerce, software/apps, design platforms, email marketing services.
💡 Email Campaign Ideas:
- E-Card Promotion: Offer free, branded e-cards for customers to send to friends.
- “Stay Connected” Offer: Highlight a digital service or subscription that helps clients communicate easily.
📆 November 30th
Personal Space Day
A lighthearted call to respect and value personal space—both physical and mental. The day encourages subscribers to set boundaries, unplug, and create a tranquil environment where they can recharge and focus without interruption.
Suitable for: Home decor/furniture (creating personal havens), noise-cancelling headphones/electronics, travel/retreats, psychological centers, self-care/cosmetics (at-home SPA), online streaming services, and book retailers.
💡 Email Campaign Ideas:
- Offer a discount on home goods that promote relaxation and comfort (e.g., pillows, blackout curtains, aromatherapy diffusers, or cozy loungewear).
- Self-Care/SPA kits (face masks, bath soaks, body lotions) for an indulgent, uninterrupted evening ritual.
- Send a curated list of “Uninterruptible Reads” (books that captivate) or “Solo Binge” (movies/shows for unaccompanied viewing) with a special discount or promo code.
- Highlight products like noise-canceling headphones or other items that help protect “mental space.”
Stay at Home Because You’re Well Day
A twist on a sick day, this day encourages people to take a mental health day before they burn out, emphasizing preventative wellness. It’s an invitation to prioritize comfort, rest, and low-effort indulgence.
Suitable for: Wellness/mental health apps, food delivery, streaming services, book retailers, beauty stores, and online education.
💡 Email Campaign Ideas:
- Book Retailers/Streaming Services: Promote a “Perfect Day Off” bundle featuring comfortable apparel (cozy socks, pajamas) + a discount on the latest books or a free trial/discount on a streaming subscription.
- Food Delivery: Offer a special discount for home delivery with the message: “You’re too well to cook! Take the day off and let us handle it.”
- Promote a self-care package (e.g., books, tea, cozy socks) for a day off.
- Send a newsletter or blog post about the importance of mental health days, featuring tips for maximizing relaxation.
In addition to “Black Friday,” there will be 49 more reasons in November to send email campaigns to subscribers and boost your sales.
Don’t miss the opportunity to make an original reminder about your company, share news, make promotions and boost your sales in the first half of November by using email campaigns.
Looking ahead? Find out what infopods await you in December to start planning your end-of-year campaigns now!