August is packed with unique opportunities to re-engage your subscribers, build stronger connections, and boost your sales. This month offers over 50 distinct infopods that allow you to remind customers about your company in a fresh way, offer advantageous deals,…
In modern marketing, a whole team often works on email campaign strategy and implementation: marketers, content managers, analysts, as well as external specialists like copywriters and designers. Each of them has unique tasks and varying levels of access to information….
Open and click statistics are crucial for analyzing your email campaigns. However, it’s important to understand that these two metrics are collected using different technologies. This directly impacts their accuracy, especially concerning recipients’ geographical locations. Let’s break down how it…
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